A new “premium, small-batch, hand crafted Scottish Craft” Gin has been launched into the market. The team behind the new product has claimed that their mix of botanicals truly represents the local area and that they are using one weird plant, like a bit of cactus or something. The gin is also linked with a location, which currently only has 3 other “premium, small-batch, hand crafted Scottish Craft” gins associated with it.
The gins packaging, designed by a thriving marketing agency, is at least somewhat unique, incorporating elements of avant garde, steampunk, and art deco design. We are obligated at this point to mention the massive gin boom which has happened over the last few years. I mean, did you know, that 2016 was the year of the highest gin sales ever! Oh, you did?
Representatives of the brand cannot confirm whether they are simply flavouring spirit made at an industrial distilery, or contracting out production entirely, to quickly get onboard what has been described by many as a “gravy train”. Despite this, the brand representatives claim that they hand-crafted this gin purely because of a pure, unmitigated passion for the category which suddenly flourished when the market grew substantially.
You can pick up a 375ml bottle of the gin for the low price of £44.99 from your local bottle shop or village fête.